There are plenty of things that we can control as real estate professionals. We can control the communications plan, we can change the marketing and advertising plan, we can change the strategy and the time pressure. We can refresh the exposure and we can re-introduce the property through databases of existing buyers. There is much to discuss and much we can do to influence buyers. What we have little control over is the exact purchase price achieved, nor the exact speed that this will occur. Recently some of our competitors have been overcooking prices and under speculating on the time on market. In these areas the agent has very little or no direct control and are subject to much discussion from our regulatory body, The Real Estate Agents Authority. If you would like an honest, solid approach to selling your home, contact Mike Pero Real Estate on 0800 900 700. Real Estate table